Marina Melnick

International expert in strategic business development and organizational transformation with over 20 years of experience in the IT sector and 17+ years of managing complex programs across Europe and the US.

Works at the intersection of strategy, finance, technology, and human capital development. Specializes in building scalable business models, performance management systems, and integrating modern technologies into the corporate environment.

Held the position of Chief Business Development Officer for the EU region at an American company, managing business development, data analytics, and international programs in the EMEA region. Has experience working with large organizations and leading transformational initiatives at the top-management level.

Founder of the SkillsUp training and consulting center, which implements strategic development programs for leading Ukrainian companies and institutions, including PrivatBank, VARUS, BaDM, ALLO, ANC, Comfy, NBU, and A-Bank.

Founder of weem.pro – a company providing modern solutions for IT businesses and operational efficiency.

Expertise in:

  • Strategic and operational management
  • Project management and the implementation of project-based approaches in organizations
  • Business process transformation
  • Performance and metrics management
  • Leadership development and building effective teams
  • Integration of innovations and AI solutions into the business environment
  • Conducting business process audits and establishing systemic optimization
  • Designing and implementing Assessment Centers for managerial and professional roles

Holds international certifications in management. Speaker at international conferences and author of professional publications. In 2019, she was recognized as one of the TOP-20 female entrepreneurs in Ukraine under the SheExports program.

Her career path – from an HR manager at 19 to a strategic role in international business – has shaped a deep understanding of both the operational reality of companies and management at the level of decisions that impact regions and markets.

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Provides Education